Vis 2.0 Lite social media shoot for Crumpler

Taking social media content photography to a whole new level for one of our longest-standing client relationships, Crumpler, a brand born on the streets of Melbourne and designed to last a lifetime.

Shot and retouched by Cubed Studio and styled by Jam Baylon we structured the creative concept around this product’s core characteristic, weightlessness.  

Crumpler’s most stylish luggage collection to date, the VIS 2.0 Lite series other than lightweight, remains fully reliable and with a unique look, becomes the ultimate travel companion for any trip near or far. 

Photographer Ross Campbell perfectly captures every design detail, from the silent Hinomoto wheels to the TSA approved lock keeping the contents of your luggage safe. 


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